A linguistics professor on TikTok inspires new and vivid enthusiasm for the German language.
Language surrounds us every day. We speak and listen, read and write almost constantly, whether at school, university, at work or in our free time. We use language to establish relationships with other people and we use language to define ourselves. And even modern technologies such as artificial intelligence are often language technologies. Language is not only the subject of research in linguistics, it is also a popular topic of conversation in everyday life: why are there different expressions and so many different names for the same things depending on the region or age group? Who decides what is correct and what is not? Are we unlearning standardised writing in social media? And what is it like in other languages and cultures? In his first non-fiction book, linguistics professor Simon Meier-Vieracker summarises interesting, astonishing and exciting facts about German in a modern form. He explains them in an understandable and accessible way - and will delight language lovers of all ages.
